Management Problems in Socio-Economic Systems: Theory, Methodology, Practice
- Author:
- Natal'ia A. Baranova
- Work direction:
- Глава 1. Проблемы управления конкурентоспособностью организации в современных условиях
- Abstract:
- Market conditions of management necessitate regular assessment of the competitiveness of the enterprise and the analysis of its defining indicators, but a single well-established methodology for such an assessment in modern conditions is not available. The study shows the implementation of a combined approach (based on the concepts of commercial activity, «4P» and the concept of M. porter) to assess the competitiveness of a commercial organization that sells agrochemical products. The following methods were used for the study: system and logical approach, comparative, economic-statistical and graphical methods. The results of the study were the development of ways to improve the competitiveness of a commercial organization that sells agrochemical products, and forecast calculations of changes in the level of its competitiveness and economic efficiency.
- Keywords:
- competitiveness, competition, competitor, competitiveness assessment, commercial organization
Management Problems in Socio-Economic Systems: Theory, Methodology, Practice